WHO ARE WE?

OUR ACTIVITY

The development and creation of chemical formulas, adapted to new automobile technologies (common rail, injecteurs pompes etc.), heavy vehicles and industry..

The mastering and production of our products: they are all tested in laboratory before commercialisation , on benches and on vehicle used in normal conditions (cities, roads and highways with a bailiff)

A logistic adapted to your organisation, with a customer service ready to help our customers at anytime and worldwide delivery service.

Dynamic commercial organisation, always at our customers disposal. Exel motor® can count on 15 co-workers and 8 global partners for its products that can be found on the following markets: China, Canada, Italy, Spain, Algeria, Morocco, Tunisia, Benelux.

OUR HISTORY

Founded in 1995 by Pierre-César Baroni, Riviera Racing company has become a true reference in maintenance products segment, as well as automobile performance’s optimisation. It finds its strenght in its founder’s experience, and take great care of its products quality and customers satisfaction.

1973

PIERRE-CÉSAR BARONI COMPETITION DEBUTS

Pierre-César Baroni, Exel Motor founder, makes his first steps in automobile competitions. He find himself driving an unforgettable « Gord », the fabulous R8 Gordini.

1992

PIERRE-CÉSAR BARONI APPROACHES THE GRAIL

After a successful season, Pierre-César Baroni ends at the second place in European Rally Championship.

1993

PIERRE-CÉSAR BARONI WINS EUROPEAN RALLY CHAMPIONSHIP !

After many victories in European Rally Championship, Pierre-César founds the grail and won European Champion of Rally title, driving a Lancia HF Integrale. During this season, Pierre-César Baroni will particularly win Grasse-Alpine rally, Antibes rallye, and Rallye du Var.

1995

BIRTH OF RIVIERA RACING COMPANY

Pierre César Baroni founds Exel Motor, a company located on French Riviera that aims to develop automobile maintenance products, specifically fuel additives.

As a result of his experience in automobile competition, each product will answer specific needs.

2000

PIERRE-CÉSAR BARONI ENTIRELY FOCUSES ON EXEL MOTOR

After more than two decades of brilliant performances in rally and a European Champion title in 1993, Pierre-César Baroni decids to definitely abandon its helmet after a last start at Rallye d’Antibes driving a Mitsubushi Lancer Evo 6. Brilliant, Pierre-César will ends at the second place, just behind the untouchable Citroën Xsara driven by Philippe Bugalski.

Exel Motor’s founder decides to be entirely dedicated to his company and brings even more his experience and know-how in these unique products.